Any merit?

apples

Apple filed a federal trademark infringement suit against the City of New York and their GreeNYC campaign. GreeNYC created a logo that is being used on bus shelters, hybrid gasoline-electric taxicabs and even Whole Foods shopping bags. Apple says the logo looks too much like their logo and people may confuse the two.

Apple is claiming the GreeNYC mark will "seriously injure the reputation which [Apple] has established for its goods and services."

"This well-known city is using its new design in a variety of contexts that have absolutely nothing to do with Apple Inc.," New York City claims.

What do you think? Is Apple overreacting? Or has New York City bitten off more than it can chew?

Vigilance

Henry has so much fur I think he boils alive. He's always searching for a cool spot to lay down. He usually relaxes in the shade but today I guess I wasn't gardening within the allowed proximity to a shady spot. He opted for cool plants on his tummy and suffered through the sun gleaming off his back because he must stare at me. At all times.

Watching over me

Design of the Day


Make My Logo Bigger Cream

logo"You need to MAKE MY LOGO BIGGER!," clients say. Which is never something the designer wants to hear! This video shows you don't have to wait for the designer to make changes to your ad, you can do it yourself! Take away annoying "white space" or add emotion to any campaign! Just visit makemylogobiggercream.com